Taste & Media


“Popular films, or “movies”, provided another important means through which the interior was mediated and a desire to consume stimulated on a mass scale through the twentieth century. Movies were created to entertain, distract and provide a level of fantasy and escapism from the realities of everyday life. They offered, therefore, an ideal vehicle for commercial and ideological messages and product placements.”

Penny Sparke, “The Decorative Interior”, The Mass-consumed interior, p70-72


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